Iron Light Process
Whether we are developing a single project or managing a brand buildout, our process is simple, effective and most importantly can be executed. We believe in learning by doing and basing all decisions on what our target market truly desires, not what we think they do.
It all starts with laying out the plan. Simple, yet flexible to account for the changes that will inevitably cause us to pivot between now and our launch.
Next we build. We build our distribution channel, our content, our products and most importantly our story. And we do this all with our core intent and authenticity as the sole foundational driving force.
Finally we execute. We use what we built and leverage our plans to get out into the market and start validating not just our product but our model and ultimately our company.
Core Competencies
Ideation and Sounding Board
We can help bounce ideas around and give you our opinions of viability from a technical, operational and brand perspective.
Brand Development
Strategic story to placement to building out the foundation. We love to build brands and work with teams that do too.
Product Development
Food, beverage, hemp products and even equipment. We can help you develop your product from idea to prototype to scale up.
Strategy
A good strategy is a function of leveraging past experience and applying them to different areas. Leverage our experience to craft the best strategy.
What is Iron Light
What is Iron Light?
Iron light is a fusion center.
A fusion center focused on innovation, strategy and execution to help newly created startups achieve a minimum viable company. The point in which your firm goes from validation to growth.
Our passion is startups. We have been building them and growing them for over 10 years ranging from biotech, clean energy, food, beverage, flavor and cosmetics. We have been around the block on B2B, B2C and are honing our focus on Direct to Consumer brands.